Recent Articles

How to Create Thoughtful & Inclusive Gender Survey Questions

Have you ever felt the frustration of trying to fit yourself into a box that doesn’t quite capture who you are? Now, imagine encountering this every time you take a survey. As society evolves to recognize the beautiful complexity of gender, our surveys need to evolve from the binary options of “male” & “female” too....
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75+ Fun Survey Questions to Create Engaging Surveys

Let’s face it, taking surveys often feels like doing a chore – something you want to get through quickly. But what if surveys were like cat videos – guaranteed to bring a smile?  That’s the power of fun survey questions! These types of survey questions unlock quirky truths about your audience, leave them wanting more,...
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70+ Mental Health Survey Questionnaire for Students

Juggling through the ups and downs of school and growing up can be a rollercoaster of emotions and experiences for students. Now, more than ever, understanding and supporting the mental health of our young learners is crucial. That’s where a mental health survey questionnaire for students comes into play. It’s a powerful tool designed to...
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How To Write a Good Research Question: Guide with Definition, Tips & Examples

Research questions form the backbone of any study, guiding researchers in their search for knowledge and understanding. Framing relevant research questions is the first essential step for ensuring the research is effective and produces valuable insights. In this blog, we’ll explore what research questions are, tips for crafting them, and a variety of research question...
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Guide to Create an Effective Employee Surveys [Questions + Templates]

In an era where the employee experience holds as much weight as customer satisfaction, understanding the inner workings of your team is vital. Did you know businesses that score in the top quartile of their organization in employee engagement outperform those in the bottom quartile by 21% in profitability and 17% in productivity? This statistic...
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20+ Best Software Survey Questions to Ask Your Customers in 2024

For most businesses today, having an online presence without an app or a website is pretty much impossible. To ensure success, it is essential to continuously monitor and optimize these websites and apps using effective strategies. One powerful strategy that should not be overlooked is creating a well-crafted in-app software survey. Just offering a service...
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How Demographics Surveys Make Marketing Metrics Stand-Out

Do you include a demographic survey as a part of your product research strategy?  Without demographic information, your entire marketing strategy can seem directionless. It is nearly impossible to create a marketing plan for your target market without knowing a few basic background information about them.  Let’s face it: The thousands of megabytes of data...
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Employee Motivation Survey: 30+ Questions & Ready-to-Use Templates

Employee productivity is subject to several factors. Perhaps one of the most impactful factors is how motivated and passionate they feel about the work they do. Globally, disengaged employees result in a loss of $7.8 trillion in terms of productivity. This is why overlooking employee satisfaction and motivation can be highly risky. Employee motivation surveys...
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Client Onboarding Questionnaire: Best Practices & 20+ Questions

If we are being honest, no one is a fan of the constant back and forth of emails that goes into collecting information for starting a new project. Perhaps this is why over 90% of customers feel businesses could do better when it comes to onboarding experiences. How you start the relationship with your clients...
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Brand Perception Survey Questions: A Roadmap to Gauging Brand Image

“Your brand is what other people say about you when you are not in the room.” –    Jeff Bezos, Founder, Amazon Brand perception survey questions are the key to understanding how your audience truly views your brand. Whether you’re a startup or an established player, how customers perceive your brand shapes everything from brand...
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