Recent Articles

Last modified: November 1, 2024

13 Best Customer Experience Software (Free+Paid) to Create a Hype-Worthy CX

Your competitors can easily match your prices or discounts, but you know what’s hard to copy — An exceptional customer experience. According to a recent report, 77% of companies believe customer experience is a major competitive differentiator. It’s foundational to increasing customer loyalty and driving revenue growth. That’s why businesses turn to customer experience software....
Read More
Last modified: August 10, 2024

Customer Segmentation: A Hands-on Guide for Businesses

The most important adage and the only adage is, the customer comes first, whatever the business, the customer comes first.”-Kerry Stokes. The importance of personalized customer experiences cannot be overstated enough. However, customer needs and preferences vary vastly. This makes it challenging to keep up with the demands and offer relevant services.  Enter- customer segmentation!...
Read More
Last modified: September 11, 2024

Measuring Customer Loyalty: 12 Proven Metrics

The Pareto Principle states that 80% of your business comes from 20% of your customers.  This puts loyal customers at the apex of your business performance enhancement strategy. To identify who your most valuable customers are, you should measure customer loyalty metrics. Loyal customers are emotionally connected to a business. Such loyalty stems from top-notch...
Read More
Last modified: August 10, 2024

How to Measure Customer Experience With CS Metrics

If you are here, you are probably searching for ways to measure customer experience.  The concept of customer experience may not be new, but not everyone is aware of how to create strategies to embrace it.  The fast-paced market imposes a lot of challenges for businesses and, they tend to lose a firm grasp on...
Read More
Last modified: August 30, 2024

NPS Email: An Ultimate Guide With Tips & Examples

“If you make customers unhappy in the physical world, they might each tell 6 friends. If you make customers unhappy on the Internet, they can each tell 6,000 friends with one message to a newsgroup.” – Jeff Bezos According to a study by the London School of Economics, an increase of the NPS score by...
Read More
Last modified: August 12, 2024

20 Best Voice of the Customer (VoC) Tools (Free+Paid) for (2024)

In today’s customer-centric environment, merely placing a product in the market is not enough. As a business, you must be on your toes to implement any change the customer seeks in real-time. But how do you find out what the customer wants? Relax. It’s not rocket science! Identifying what the customer wants can be as...
Read More
Last modified: August 12, 2024

20 Strategies to Improve Customer Satisfaction

How to improve customer satisfaction?  One way is to collect customer feedback and act on it which will help you understand what works well with your brand and what you need to improve or change completely. Imagine one day you wake up and discover that half of your customers have switched to the competitors, dropping...
Read More
Last modified: August 9, 2024

Voice of Customer Survey: Questions, Examples ,Types & Strategies

Thinking you’ve got your customers all figured out without actually listening to them is like trying to hit a bullseye in the dark. Spoiler alert: It doesn’t end well! It’s a surefire way to waste both time and precious resources. If you’re in the dark about what your customers expect or want from your product,...
Read More
Last modified: August 12, 2024

How to Write Training Survey Questions [A Manager’s Guide]

Want to make sure your employee training really boosts skills, productivity, and keeps your team sticking around longer? The trick is figuring out if your training is hitting the mark. The best way to go about that is to dive into training surveys. By asking the right questions, you can get a real feel for...
Read More
Last modified: October 1, 2024

24 Different Types of Survey Methods With Types & Examples

Surveys come in all shapes and sizes. So, it’s crucial to understand the different types of Survey Methods With Examples. To ensure maximum ROI from your survey campaigns. Let us understand. Each survey type is designed to extract specific information from the respondents and thus carry focused questions. So, knowing your surveys can prevent you...
Read More